Business Tips

Let’s make something clear: Brand journalism is not a replacement for traditional journalism.

As of February 2021, there are over 1.75 million podcasts and over 43 million episodes.

With the start of 2021, you may be looking for ways to set yourself apart from other candidates during your next job search.

As it goes any time a new president enters the White House, we’re going to be hearing a lot about the “first 100 days,” or the period for priority-setting and gauging the tone of the new administration.

As we start the new year it’s important to reflect and re-energize.

Starting your own business, especially in today’s economic climate, can seem overwhelming and at times impossible.

As communicators, we learned a lot of important lessons in 2020.

As this past election revealed, we remain as divided as ever, often unwilling to even consider opposing viewpoints.

LinkedIn has become one of the most powerful ways for professionals and businesses to connect.

Effective leadership is under a microscope, now more than ever.

I love this recent viral video of Golden State Warriors head coach Steve Kerr.

As companies pivot to a digital environment, part of that is figuring out how to keep clients and prospects engaged through a computer screen — cue conversational marketing.

Recently, I wrote an article about September being National Suicide Prevention Month.

When establishing a video interview, ensure there is a backup plan in the event of a technology glitch on either side i.e., phone numbers, emails, instant messages, etc.

You might be surprised to learn your leadership style is largely dependent on your personality traits.

During times of crisis, such as the pandemic and recent protests, it can be challenging to promote a business without coming across poorly.

One of my biggest frustrations in running a client services business is when clients don’t pay, although agreements are in place, and the work is complete.

Many of us are five months into working from home and our new normals are becoming routine.

Define a clear goalWhat does success look like? Defining a goal will help your team stay focused on the task at hand without getting too distracted.

According to Vacasa.com, 88% of employers in the U.S. have encouraged or required their employees to work remotely. One of the perks of this trend may be more options to travel this summer while safely social distancing.

Engineers and scientists make lives better every day.

While the pandemic effects on businesses have been unprecedented, it’s not the first time most have found themselves at some level of crisis, and it likely won’t be the last.

Never is true leadership more apparent than during a crisis.

The travel industry is one of many that took a significant hit due to COVID-19.

Nearly a quarter of Americans listen to podcasts (up from 12% in 2013), but the most successful podcasts follow a curated marketing plan.

Employers can require employees to wear a face mask at work. If your business is going to require it, you should provide the masks or pay for them.

While states open back up, many businesses have not yet opened their offices.

A website is not a want; it is a need.

Working from home is now the new norm – but what does the post-corona office setup look like if and when you return?

Currently, television and radio stations have limited in-studio guests and live remotes.