These days, anyone can be a keyboard cowboy and easily believe that there are no repercussions. It’s something that’s many times overlooked because it doesn’t shock anymore. It’s become the norm. Yet, in this day and age, everyone leaves a digital footprint that lives on — for years.
It equates to an online record for all to see featuring trails of photos and content. It’s done daily, in plain sight, on social platforms, in comments on blogs and direct messages. Whether from a politician, an individual, a business or a brand, it eventually catches up.
Words matter and everyone should be accountable for theirs.