Social media has been heating up this summer, and you may have noticed a few new trends.
The stories feature took multiple social platforms by storm, but it’s still a new feature, so keep an eye on how it evolves.
While video is not groundbreaking to social media, it’s being used more than ever to boost engagement across multiple platforms.
Expand the conversation to get viewers involved in an online conversation, generating a consistent dialogue throughout your community.
Viewers are tired of the idea of a “perfect” social media persona. Focus instead on being more relatable with authentic posts.