For years social media managers and creators have relied on third-party apps or the Meta business suite to schedule content on Instagram. Recently, Meta launched testing for a native scheduling tool accessible within Instagram. No new features outside of standard scheduling have been announced.
Users who currently have access to the test feature can gain access through the advanced settings when creating a new post or reel and toggle the “schedule this post” before choosing a date and time. The test feature also allows users to view scheduled content and reschedule content.
View the prototype on the Meta developers page.
– Hannah Hayes, 360 Media, Inc.