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Repurposing content is taking content previously used for one purpose and reusing it for another. It’s a useful strategy that allows you to reach a broader audience and diversify your content while maintaining consistent messaging. Try these repurposing strategies:
Create a social post out of an underperforming newsletter to address your audience directly, possibly catching the eye of a follower who dismissed your previously sent newsletter.
Repurpose old photos for new creative graphics to use on social media, a blog or eNewsletter.
Repurpose videos by cutting them into short videos to create an innovative mini-series to post on Facebook.
To learn more tips, visit here.