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“Vibrant, yet mellow” providing “comfort and buoyancy in our continually shifting environment” is how Pantone described Living Coral 16-1546 when announcing the 2019 Color of the Year selection.
Like the name suggests, Living Coral is inspired by coral reefs of the oceans and is a beautiful natural hue that manages to fit in well with our technologically driven culture.
With a desire to symbolize how reefs are home to a wide variety of other colors, Pantone hopes that color 16-1546 sparks creativity both in our natural surroundings and on social media by representing the fusion of modern life.
– MaryGrace Williams, 360 Media,Inc.