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Sarah Rice cultivates blooming business

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Beautiful flowers, a spunky 1968 Volkswagen and one loveable golden doodle have become a passion for Sarah Rice, owner of JJ’s Flower Truck. Originally from Louisiana, she’s called Atlanta home for 20 years and loves exploring its many unique neighborhoods.

Sarah loved creating something beautiful with flowers from her fiancé and wanted to bring more joy to Atlantans. From that, the flower truck was born. Naming the truck after her beloved dog, Jaxon Jones, it debuted to sell locally sourced flowers in September 2018. It has been popping up throughout Atlanta ever since.

Her next venture is a flower cart!

Katie Connor, 360 Media, Inc.

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