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When S.J. Collins Enterprises’ Jeff Garrison began working with Mount Vernon Presbyterian School Institute for Innovation’s iDiploma program on a design brief for his Peachtree Crossing development, he had no idea how impactful the experience would be.
As the Brookhaven Post recounts, the students took time interviewing potential users and gaining insights, which led to the recommendation of five designs for the “pocket park.” Their presentation exceeded Jeff’s expectations. He rethought the overall Whole Foods-anchored project and renamed it Peachtree Station.
The students inspired Jeff to install a new billboard on site, which will, in part, read #ThankYouiDiploma.
– Sarah Funderburk, SPR Atlanta