BeReal is the newest social media app to draw attention from popular platforms like Instagram and Snapchat. The app randomly sends out a notification daily to users asking them to share a selfie with their friends. Once the app is opened, users receive a two-minute countdown to take their photo.
Instagram recently announced that the platform would test a dual-camera feature and begin sending out candid challenges daily.
Snapchat also followed suit and announced the release of a dual-camera feature. However, instead of replicating the same functionality, Snapchat users will choose several camera formats, including vertical, horizontal, picture-in-picture, and cut-out.
– Hannah Hayes, 360 Media, Inc.
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