Home Business How the NFL Went on Offense

How the NFL Went on Offense

by Jan Schroder

With the Falcons on a bye this weekend, we thought we’d help you get your NFL fix with The Atlanta 100’s second video interview with team President & CEO Rich McKay.

Rich has chaired the NFL’s Competition Committee since 2011, and in that role has helped guide the league’s rules and policies trajectory toward more plays, passes and points. The result has been a game that continues to be the darling of America’s – and, increasingly, the globe’s – sports fans and TV ratings.

All of this tinkering and tweaking has led to higher broadcast revenues, player salaries and, naturally, owners’ profits.

Chris Schroder, SPR Atlanta

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