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10,000 Unhappy Fans



Selling a two-year-old company for $2 billion (yes, billion with a “B”) is normally cause for great celebration.

Yet when the virtual reality headset company Oculus VR sold to Facebook for that amount in March, they were instead met with outcries of anger from nearly 10,000 of their most supportive fans. Those same fans gave $2.4 million on Kickstarter to help get Oculus off the ground in 2012, but were set to earn no financial return on their money.

Had Oculus instead offered chunks of equity for $300 instead of pre-sold VR headsets, backers would have earned an estimated $20,000.

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